Why is my website not showing up on Google?

Start by typing “site:yourdomain.com.au” into Google, replacing that with your actual domain. If pages come up, your site is indexed and the problem is ranking. If nothing comes up at all, Google doesn’t have your site in its index yet, which is a different and usually simpler problem.

If nothing appeared, the most common causes are a brand new site Google hasn’t crawled yet, a “discourage search engines” setting left switched on after launch, or a technical block in your robots file telling crawlers to stay away. New sites can take days to a few weeks to appear, but a site that’s been live for months and still isn’t indexed almost always has a setting problem rather than a patience problem.

If your pages did appear, the site is findable – it just isn’t ranking where you’re looking. This is far more common, and it’s not really a technical fault. It means other pages are currently considered more relevant for whatever you searched.

Worth checking what you actually searched, too. Searching your exact business name should bring you up quickly. Searching a competitive service term like “web designer” and not appearing on page one is normal, not a malfunction. That’s simply what ranking for competitive terms requires.

If you’re indexed but invisible for the terms that matter commercially, that’s a ranking problem rather than a visibility fault, and it’s the thing ongoing SEO work actually addresses. If you’re not indexed at all after months live, that’s worth investigating as a technical issue first, before spending anything on rankings.

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