How We Work

A proven process that removes guesswork – technical and otherwise. Here’s exactly what happens when you work with us.

The Process

From first conversation to ongoing growth. No surprises, no scope creep, no disappearing after launch.

Week 0

Discovery Call

A free 30-minute call to understand your business, your goals, and whether we’re the right fit. No pressure, no pitch.

Weeks 1–2

Planning & Content Strategy

Site architecture, keyword research, content strategy, and wireframes. You see exactly what we’re building before design begins.

Weeks 3–6

Design & Build

Visual design, your approval, WordPress development, content integration, and SEO implementation, delivered in phases with regular check-ins.

Weeks 7–8

Launch

Final QA, your review, performance optimisation, and go-live. We handle the DNS transition and monitor closely post-launch.

Months 3+

Grow & Optimise

New pages, ongoing SEO content, performance tracking, and conversion testing. Your site keeps improving as your market evolves – this is where results start compounding.

Transparent Pricing

Two ways to work with us, plus support if you’re not ready for either yet. No hidden fees, no surprise invoices.

Foundation

Web Design & Development

From $5,500

one-time, split payments

Positioning workshop, custom website design and build, technical SEO foundations, conversion path engineering, and launch support. Final investment depends on scope.

Growth

Search Engine Optimisation

From $950

per month, no lock-in

Keyword strategy, strategic page builds, SEO content deployment, on-page optimisation, and ongoing rank tracking and reporting. Monthly investment based on scope.

Already have a site that just needs looking after? Hosting & Maintenance from $150/month. Technical monitoring, updates, and security – no new website or SEO required.

The Price of Waiting

Every month you’re not in the top 3 local results, someone else is picking up the traffic, the trust, and the time you’ll need to catch up.

More local traffic

Top 3 local results get double the traffic, and nearly double the enquiries that follow.

Trust the top 3

Searchers trust the top 3 local results, versus just 27% for listings ranked below.

Months to build

Visibility compounds over time, so waiting only adds to your runway while competitors pull ahead.

For a typical service business, that gap adds up to several missed enquiries a month – and it usually only takes one or two of those becoming clients to cover the investment above.

Exactly What You’re Paying For

A full breakdown of what’s covered at each level, so you know exactly what you’re investing in.

Web Design includes

  • Positioning & differentiation workshop
  • Competitive landscape audit
  • Site architecture
  • Custom WordPress build
  • Technical SEO implementation
  • Conversion path engineering
  • Launch support & QA testing

SEO includes

  • Keyword strategy & research
  • Strategic page builds
  • SEO content deployment
  • On-page optimisation & refinement
  • Rank tracking & reporting
  • Quarterly strategy reviews

Maintenance includes

  • Technical performance monitoring
  • Core Web Vitals tracking
  • Security & plugin updates
  • Backups & uptime monitoring
  • Malware & vulnerability scanning
  • Monthly site health reporting

Frequently Asked Questions

Scope is the main driver – more pages, custom functionality, or content we’d need to source rather than you supplying it. We’ll flag anything outside the base scope before it’s actioned, not after it shows up on an invoice.

Your site launches in 6–8 weeks. Search visibility builds progressively, typically showing initial improvement within 3 months, with compounding results over 6–12 months.

You’re not locked in anywhere. Many clients start with the web build, see results, then add SEO later, sold in three-month sprints with no ongoing contract.

Most agencies stop at launch and treat SEO as a separate upsell afterwards. Ours is built in from the start, as part of the same build, not a bolt-on. That’s a structural difference, not a claim we’re making about ourselves.

Access to your current website, brand assets, and availability for a couple of feedback rounds. We handle the rest.

The first 30 days are covered. After that, updates fall under SEO or Maintenance, depending on what’s needed, or can be handled as one-off requests.

Ready to get started?

Book a free discovery call. We’ll talk through your positioning, your competitive landscape, and whether this is the right fit.